AskBima-paradigm shift in insurance business
by SUDIPTA ROY
www.AskBima.com is an endeavor to revolutionize the way insurance is being bought and sold in India; it is an online insurance information and application portal serving both investors and advisors. www.AskBima.com is an path breaking concept by a young IIM alumnus Mr. Vineet Patawari- B.Com(H), ACA, MBA (IIM Indore) aiming to track the incipient online insurance market and making a complete paradigm shift in the insurance field. The website was formally launched on 18th December, 2008.
The key points that make AskBima differently different from the other insurance portals are listed as under:
1. Facilitate easy comparison of insurance products & allow to apply online 2. A portal completely on the user’s side- help the user make the best decision 3. Protect against everybody who wants to just sell for ‘commission’ 4. Conscious decisions, without influence of an interested party 5. Educate and Empower in the clutter 6. Leads go only to sellers that the user chooses 7. Relevant content and calculators 8. Online Blog/forum facilities
At AskBima the process is as simple as it can be.
1. Apply online 2. Get quotes 3. Compare them 4. Select the best
So next time when you think insurance, think askbima.com and get what you ask for.
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